Social Media Management System
Overview
Fit Score
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SUMMARY
DESCRIPTION
The organization is seeking a vendor to provide a social media management system that is flexible, integrative, and capable of supporting new technological advancements. The solution should address current and future needs in scheduling and publishing content, community management, reporting, and social listening across multiple channels. It must also have the capacity to satisfy similar requirements for other tourism organizations.
The selected system will play a vital role in supporting both business-to-consumer (B2C) and business-to-business (B2B) social media efforts and contribute to a unified approach to tourism marketing. The platform should enable joint systems, processes, and partnerships to promote tourism growth, increase economic benefits, and support regional, sectorial, and community marketing initiatives. Additionally, the system should offer granular metrics at the post and channel level, promote industry leadership, and provide the tools for training, development, and comparative brand analysis.
Vendors are expected to provide consistent and reliable support, expert advice, and recommendations on tourism-related matters, while also facilitating programmatic digital marketing efforts within a global strategy. The contract will be for a duration of two years.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due July 17, 2026.
- Who is a good fit for this opportunity?
- Proven expertise in implementing social media management systems for tourism or destination marketing
- Ability to integrate with various digital platforms and provide technical support
- Experience in supporting both B2C and B2B marketing efforts
- Strong understanding of programmatic and digital marketing strategies
- Demonstrated leadership and advisory capacity in tourism marketing
- Capacity to deliver reliable support and training
Analysis generated by Settle AI from the source RFP.
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