Advertising, Marketing, Media, and Related Products Services
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
KEY REQUIREMENTS
BUDGET
EstimateCONTRACT DURATION
TIMELINE
February 17th, 2025: Addendum #1 issued.
Proposals will be considered through June 30th, 2026.
Coterminous contract ending June 30th, 2027.
Award information will be available within ninety (90) days of opening.
Issuing Agency
McAllen Independent School District
Organization overview and procurement intelligence available on paid plans.
DESCRIPTION
The state of Texas is seeking a vendor to provide comprehensive advertising, marketing, media, and related product services under a one-year contract. The scope includes creating and placing advertising across a range of platforms, such as billboards, cinema, digital media, online outlets, magazines, newspapers, radio, social media, tabloids, television, and websites.
Services will involve the development and implementation of marketing and public relations strategies that promote brand awareness, communicate key messaging, and enhance outreach efforts. The selected vendor will be responsible for all graphic elements—including vectors, video graphics, animation, and still graphics—as well as the generation and management of digital assets. Digital asset production encompasses photography, logos, illustrations, animations, audiovisual media, presentations, spreadsheets, word documents, electronic communications, websites, and associated metadata.
Vendors are encouraged to propose robust strategies for increasing public awareness and strengthening the client’s brand positioning within this contract period.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.