World Cup Watch Party and Visitors Guide Marketing Services

A marketing partner is sought to provide comprehensive marketing and creative services in support of a World Cup watch party series and visitors guide in Kansas. The community event, hosted at a local theatre during the FIFA World Cup™, will be free to attendees and aims to engage a wide audience through a robust marketing campaign and informational materials.

The selected vendor will be responsible for developing a unique brand identity for the watch party series, including logo design, key visual assets, and taglines. Core responsibilities include creating a messaging strategy, crafting the campaign framework, and executing media planning and paid media buying across digital, social, broadcast, print, and outdoor platforms. Additional tasks involve developing organic social media strategies, conceptualizing several campaigns to promote related events, and providing public relations and earned media support.

For the event’s visitors guide, the vendor will produce content outlines, write and edit select sections, oversee full graphic design and layout, create or source maps, coordinate photography and illustrations, and integrate sponsor advertising. All print-ready materials must be prepared for timely delivery. Interested parties should note that any questions regarding the project should be submitted prior to December 15, 2025.