Website Administration and Marketing Services
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
DESCRIPTION
A city in Texas is seeking a vendor to provide comprehensive website administration and marketing services. The chosen vendor will be responsible for enhancing the city’s communications, branding, public engagement, and promotional efforts through skilled management of its online and offline presence.
Key responsibilities include developing and implementing a complete marketing and communications strategy, maintaining website administration and security, and performing regular content updates as requested. The vendor will also lead public information and outreach campaigns for city programs, initiatives, and special events.
Additional services encompass digital marketing, such as website content strategy, social media management across platforms like Facebook, X/Twitter, Instagram, YouTube, and LinkedIn, as well as email communications. Graphic design for print and digital materials, photography, videography, and editing services are also required. The vendor must deliver monthly performance reports summarizing key metrics and analytics using Google Analytics and similar tools.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.