Tourism Marketing Agency Services

Overview

Marketing, Advertising & Social Media

Tooele, Utah, United StatesPosted about 2 months agoDeadline: March 27th, 2026

Fit Score

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SUMMARY

Utah is seeking a marketing agency to design and manage a strategic tourism campaign, focusing on digital promotion, video production, and story-driven influencer partnerships.

KEY REQUIREMENTS

Submit a cover letter with proposer identification and contact information
Demonstrate experience in tourism marketing, content creation, and digital marketing
Provide examples of relevant tourism or travel marketing campaigns and results
Outline a general approach to the Tooele County campaign, including visitor markets and media mix
Include a brief creative concept for the "Recreation Revved Up" theme
Submit a separate cost proposal
Ensure the proposal is signed by an authorized representative
Submit the proposal electronically via Utah's Public Procurement Place (U3P)

BUDGET

Verified

$300,000

CONTRACT DURATION

12 months

TIMELINE

Notification Date: March 16th, 2026

Q&A Deadline Date: March 20th, 2026 at 4:00 pm

County's Response to Questions: March 23rd, 2026 at 5:00 pm

Proposal Due Date: March 27th, 2026 at 4:00 pm

Anticipated Final Notification of Award: April 3rd, 2026

QUESTION DEADLINE

March 20th, 2026

Issuing Agency

Tooele County

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

A tourism marketing agency is sought to develop and execute a comprehensive marketing program aimed at increasing visitation and economic impact within Utah. The program should highlight unique regional attractions such as off-roading, hiking, mountain biking, equestrian events, and dark–sky stargazing.

The selected agency will be responsible for promoting these activities through multifaceted digital advertising across Google, YouTube, and various social media channels, targeting travelers during the trip planning process. The scope includes video production to showcase motorsports, desert landscapes, and stargazing experiences, as well as SEO and optimization of exploretooele.org to serve as a central resource for trip planning and booking.

Additional responsibilities include forging influencer partnerships to tell authentic adventure stories, campaign media planning and audience targeting, managing digital ad placements, and producing creative video and content assets. All vendor questions regarding this RFP must be submitted no later than March 20, 2026.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.