Strategic Enrollment Growth Initiative Services

Overview

Marketing, Advertising & Social Media

Las Vegas, Nevada, United StatesPosted 8 days agoDeadline: June 3rd, 2026

Fit Score

Settle Intelligence

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SUMMARY

Seeking a partner to deliver predictive modeling, digital marketing, and creative production services for law program enrollment growth in Nevada over a three-year period.

KEY REQUIREMENTS

Must have experience in law or graduate school marketing
Must have experience building and validating enrollment forecasting models
Must have experience conducting higher education or professional school market research
Must assign a dedicated primary point of contact
Must respond to standard inquiries within two business days
Must respond to urgent requests within one business day
Must have a current Nevada business license or be exempt
Must provide proof of insurance at specified limits
Must be an Equal Opportunity/Affirmative Action employer

BUDGET

Estimate

$100,000 – $500,000

CONTRACT DURATION

60 months

TIMELINE

Release Date: April 29th, 2026

Last Day for Questions: May 15th, 2026

Last Day for Addenda: May 21st, 2026

Opening Date: June 3rd, 2026

QUESTION DEADLINE

May 15th, 2026

Issuing Agency

University Of Nevada, Las Vegas

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

A vendor is sought to provide strategic enrollment growth initiative services for law programs in Nevada. Responsibilities include designing, maintaining, and refining predictive enrollment models to support applicant forecasting, class shaping, and strategic planning. The selected company will be tasked with digital lead generation and the management of comprehensive recruitment campaigns, utilizing predictive modeling to enhance enrollment planning for law programs.

Additional requirements involve conducting market research for both current and prospective law programs, and overseeing the entire lifecycle of digital advertising campaigns. This encompasses strategy, execution, and optimization across channels such as search engine marketing, paid social media, display advertising, as well as retargeting and remarketing. Developing visual assets and high-conversion landing pages for three distinct programs, as well as media planning—including audience segmentation and keyword finalization—are also necessary. The vendor must provide an enrollment funnel model from prospect to matriculation and offer 24/7 real-time dashboard reporting (e.g., Looker Studio, Tableau) on metrics like spend, impressions, click-through rate, cost-per-click, and cost per lead. The contract term is three years.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.