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Strategic Communications and Media Buying Agency Services

Overview


Marketing, Advertising & Social Media
Colorado, United States; Colorado, United States; Colorado, United States; Colorado, United States; Denver, Colorado, United States; Colorado, United States; Colorado, United StatesPosted: August 14, 2026Deadline: August 28, 2026

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SUMMARY


A public health organization seeks an agency to develop, execute, and evaluate a smoke-free educational communications campaign, including media buying, creative assets, partner toolkits, and performance reporting.

KEY REQUIREMENTS


BUDGET

Verified

$68,200

CONTRACT DURATION


9 months

TIMELINE


Intent to respond due: August 21st, 2026

Questions due: August 21st, 2026

Answers shared: August 24th, 2026

Proposals due: August 28th, 2026

Applicants contacted regarding next steps: September 18th, 2026

Initial contract term: September 21st, 2026 – June 30th, 2027

Formative research completion: March 15th, 2027

Potential extension period: July 1st, 2027 – June 30th, 2028

QUESTION DEADLINE


August 21, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


Denver Health

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The contracting organization seeks one agency to provide strategic communications and media buying services for a one-year contract period. The selected agency will strategically facilitate, execute, and evaluate a multi-year area educational communications plan focused on smoke-free initiatives.

Responsibilities include developing a campaign plan with defined goals and scope, recommending effective media placements and audience-based strategies, and designing culturally appropriate campaign assets aligned with desired outcomes. The agency will coordinate with the health marketing and communications department to establish dissemination channels and timelines.

The selected agency will also prepare campaign evaluation reports covering dissemination strategies, reach, tracked metrics, and outcomes. Additional responsibilities include developing and distributing a campaign toolkit for health partners, including healthcare agencies and organizations serving youth and families, as well as providing customized reports, evaluations, and presentations throughout the campaign. Questions must be submitted by August 21, 2026.

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Frequently asked questions


When is the submission deadline?
Submissions are due August 28, 2026. Questions must be submitted by August 21, 2026.
What is the budget for this RFP?
The published budget is $68,200.
Who issued this RFP?
It was issued by Denver Health. The work is located in Colorado, United States; Denver, Colorado, United States.
Who is a good fit for this opportunity?
  • Strategic communications and public health marketing agency
  • Experience with media planning, buying, and campaign evaluation
  • Proven ability to develop culturally appropriate educational campaigns
  • Expertise creating communications toolkits and partner outreach materials
  • Experience serving youth, families, healthcare organizations, or government agencies
  • Strong capabilities in audience research, reporting, and performance analytics

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