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Social Media Listening and Analytics Platform

Overview


Marketing, Advertising & Social Media
Louisiana, United StatesPosted about 1 month agoDeadline: April 13th, 2026

Fit Score


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SUMMARY


Seeking a platform to provide real-time social media listening, analytics, and AI-powered insights on public sentiment across major networks.

DESCRIPTION


The agency seeks a vendor to provide a social listening and analytics platform that serves as an alert and monitoring system, delivering real-time insights on public sentiment regarding agency services. The platform must monitor and aggregate content from multiple social media networks—including Facebook, Instagram, TikTok, Reddit, and X—within a single customizable dashboard.

Key features include advanced analytics capabilities, a dashboard displaying detailed data, and robust search functionality supporting both saved and ad hoc queries, with a minimum capacity for 200 saved queries. The service should leverage AI-powered summaries to deliver concise or in-depth insights drawn from aggregated social media data, applicable for both ongoing monitoring and ad hoc analysis.

The solution must ensure comprehensive coverage of public sentiment across the primary social platforms and provide real-time, actionable intelligence that can aid the agency in understanding and responding to its audience.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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