Regional Visitor Brand Development Service
Overview
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SUMMARY
KEY REQUIREMENTS
BUDGET
VerifiedCONTRACT DURATION
TIMELINE
Deadline for clarification questions: August 12th, 2026
Submission deadline: August 28th, 2026
Evaluation period: From August 31st, 2026
Shortlisted presentations/interviews: Week commencing September 7th, 2026
Appointment: By September 11th, 2026
Project commencement: From September 14th, 2026
QUESTION DEADLINE
CONTACTS
Primary procurement contact — name, title, email, and phone
Additional decision-makers and their departments
Issuing Agency
Experience North East England Ltd
DESCRIPTION
The vendor will provide a regional visitor brand development service to create a coherent and recognisable regional visitor identity. The identity should inspire visitors, support sustainable growth across the visitor economy, and complement the region’s existing destination brands.
The service will include insight-informed brand system development; messaging frameworks; brand usage guidelines; narrative tools; photographic and videographic style guidance; tone-of-voice and social media content frameworks; and an internationalisation strategy. The vendor will also develop endorsement protocols, usage rules, creative templates, adaptable asset libraries, and example applications for consumer, trade, and business event markets.
The engagement will include launch, implementation, and activation planning with internal and external stakeholders, along with stakeholder training. Ongoing brand support may also be required under a separately negotiated retained arrangement. Questions must be submitted by August 12, 2026, and proposals are due by August 28, 2026.
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Frequently asked questions
- When is the submission deadline?
- Submissions are due August 28, 2026. Questions must be submitted by August 12, 2026.
- What is the budget for this RFP?
- The published budget is $70,000.
- Who issued this RFP?
- It was issued by Experience North East England Ltd. The work is located in Newcastle Upon Tyne, England, United Kingdom.
- Who is a good fit for this opportunity?
- Branding and destination marketing agency with regional or tourism-sector experience
- Demonstrated expertise in visitor identity, messaging, and brand system development
- Strong creative capabilities across visual, photographic, videographic, and digital content
- Experience developing adaptable templates, asset libraries, and usage frameworks
- Proven stakeholder engagement, training, launch, and brand activation capabilities
Analysis generated by Settle AI from the source RFP.
RFP Hunter shows what is open. Settle shows what is forming.
Settle pieces together buyer signals, budgets, contract activity, and the sources your team already monitors. See why an opportunity fits and what to do before the RFP posts.