Public Relations, Marketing, and Advertising Services

Overview

Marketing, Advertising & Social Media

Little Rock, Arkansas, United StatesPosted about 2 months agoDeadline: April 7th, 2026

Fit Score

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SUMMARY

A public entity in Arkansas seeks a vendor to provide integrated public relations, marketing, and advertising services, including campaign strategy and community engagement.

KEY REQUIREMENTS

BUDGET

Estimate

$200,000 – $750,000

TIMELINE

March 20th, 2026: RFP Issued.

April 2nd, 2026: Deadline for Questions.

April 7th, 2026: RFP Submission Deadline.

April 15th, 2026: Evaluations complete and interviews if necessary, within this week.

April 23rd, 2026: Present to the board.

December 2025 - December 2026: Marketing and Communications Strategy Implementation.

April 2026 - December 2026: Messaging and Distribution Strategy.

QUESTION DEADLINE

April 2nd, 2026

Issuing Agency

Little Rock School District

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

A public agency in Arkansas is seeking a vendor to provide comprehensive public relations, marketing, and advertising services. The selected vendor will review the existing communications, marketing, and branding plan and make strategic recommendations to enhance execution, efficiency, and overall impact. Strategies should align with the current structure and identified strengths and opportunities within the communications department.

The scope includes developing and executing a comprehensive marketing and branding campaign in accordance with the district's established plan. This requires providing strategic guidance and execution across key communications channels such as social media, website content, digital and print advertising, email marketing, and public relations activities. The vendor is also expected to enhance community relations by executing strategies to build community trust and engagement. Additionally, the vendor will be responsible for developing and managing a detailed timeline for the implementation of the plan, including key phases and deliverables.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.