Settle Intelligence
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RFP Release: March 27th, 2026
Proposals Due: April 27th, 2026
Proposal Review and Selection: April 28th – May 27th, 2026
Notice of Award: June 1st, 2026
Anticipated Start: June 8th, 2026
Site Visits and Research: June 2026 – October 2026
First Draft of Plans: November 15th, 2026
Final Deliverables Submitted: January 2027
Final Administrative Close Out: February 2027
Friends of Southwest Virginia
Organization overview and procurement intelligence available on paid plans.
The agency seeks a vendor to provide comprehensive outdoor recreation planning and marketing services. The selected firm will generate county-level marketing plans and ensure a unified regional brand and messaging, working closely with the agency for community consistency and clarity. The initiative will establish strategies for agency competition, collaboration, and growth within the outdoor marketplace.
Marketing development will occur concurrently with planning, ensuring that priority projects are transformed into promotable, investment-ready opportunities. Key requirements include the creation of a project website or digital engagement platform for each county, tools for survey distribution and stakeholder participation, development of a project video for each county, establishment of a messaging hierarchy for priority assets, and visual direction that can be used for signage and collateral materials.
Prospective bidders must submit questions by April 17, 2026.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.