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Outdoor Recreation Planning and Marketing Services

Overview


Management Consulting & Admin Support
Abingdon, Virginia, United States; Virginia, United States; Virginia, United StatesPosted 20 days agoDeadline: April 27th, 2026

Fit Score


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SUMMARY


Seeking a provider for outdoor recreation planning and marketing, including county-level plans, websites, videos, and unified branding in Virginia.

KEY REQUIREMENTS


BUDGET

Estimate

$75,000 – $150,000

CONTRACT DURATION


8 months

TIMELINE


RFP Release: March 27th, 2026

Proposals Due: April 27th, 2026

Proposal Review and Selection: April 28th – May 27th, 2026

Notice of Award: June 1st, 2026

Anticipated Start: June 8th, 2026

Site Visits and Research: June 2026 – October 2026

First Draft of Plans: November 15th, 2026

Final Deliverables Submitted: January 2027

Final Administrative Close Out: February 2027

QUESTION DEADLINE


April 17th, 2026

Issuing Agency


Friends of Southwest Virginia

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


The agency seeks a vendor to provide comprehensive outdoor recreation planning and marketing services. The selected firm will generate county-level marketing plans and ensure a unified regional brand and messaging, working closely with the agency for community consistency and clarity. The initiative will establish strategies for agency competition, collaboration, and growth within the outdoor marketplace.

Marketing development will occur concurrently with planning, ensuring that priority projects are transformed into promotable, investment-ready opportunities. Key requirements include the creation of a project website or digital engagement platform for each county, tools for survey distribution and stakeholder participation, development of a project video for each county, establishment of a messaging hierarchy for priority assets, and visual direction that can be used for signage and collateral materials.

Prospective bidders must submit questions by April 17, 2026.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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