Official Seal, Logo and Brand Identity System Development Service
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
KEY REQUIREMENTS
BUDGET
EstimateCONTRACT DURATION
TIMELINE
RFP Issued: March 24th, 2026
Questions Due: May 26th, 2026
Addendum Issued (if any): April 21st, 2026
Proposals Due: May 26th, 2026
Evaluation Deadline: June 23rd, 2026
Consultant Selection: TBD
Council Consideration: TBD
Project completion is anticipated within four to six months following contract execution.
QUESTION DEADLINE
Issuing Agency
City of Mableton
Organization overview and procurement intelligence available on paid plans.
DESCRIPTION
A vendor is sought to develop an official seal, logo, and cohesive brand identity system that authentically reflects the community's character and values, enhances civic pride, and ensures consistency across communications. The selected firm will be responsible for extensive research, brand strategy development, visual identity creation, and production of formal brand guidelines.
Key components include reviewing existing communications materials, analyzing comparable municipalities in metro Atlanta and the region, conducting stakeholder interviews, and gathering community input through surveys or focus groups. The vendor will establish a clear brand positioning statement, define messaging pillars and narrative themes, and provide recommendations for color palette direction.
The firm must design a primary logo and supporting variations, develop complementary visual elements, and present multiple concept directions for feedback. Deliverables include a comprehensive brand guidelines document covering usage of the seal and logo, color specifications, typography standards, clear identity system usage rules, and example applications. All inquiries regarding the RFP are due by April 7, 2026. The contract term is one year.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.