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National Communications Plan Development and Implementation Service

Overview


Marketing, Advertising & Social Media
Manila, PhilippinesPosted: August 15, 2026Deadline: August 24, 2026

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SUMMARY


This engagement seeks a vendor to develop and implement a national communications plan addressing HIV, viral hepatitis, and STI prevention, testing, and treatment. The work includes audience strategy, LEN-specific communications, risk communication, coordination support, and final document production.

KEY REQUIREMENTS


CONTRACT DURATION


9 months

TIMELINE


Month 1st: Inception and desk review (September 2026)

Months 1st-2nd: Consultations and drafting (September-October 2026)

Months 2nd-3rd: Validation and refinement (October-November 2026)

Month 3rd: Finalization (November 2026)

Months 3rd-6th: Implementation (November 2026 – February 2027)

Months 7th-9th: Post-implementation evaluation (March-May 2027)

QUESTION DEADLINE


August 19, 2026

CONTACTS


Primary procurement contact — name, title, email, and phone

Additional decision-makers and their departments

Issuing Agency


World Health Organization

Organization overview and procurement intelligence available on paid plans.
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DESCRIPTION


The vendor will develop and implement a national communications plan focused on HIV, viral hepatitis, and STI combination prevention, testing, and treatment. The initiative aims to increase demand for services among key populations and priority groups, develop evidence-informed multichannel communication strategies, support implementation across digital and community platforms, and integrate innovations such as Lenacapavir (LEN) into broader HIV combination prevention efforts.

The plan will include clear objectives and a results framework, audience segmentation, and a behavioral insights-driven messaging framework. The contractor will also develop site-specific or context-specific communications plans for LEN implementation areas and implement risk communication approaches addressing side effects, safety, management, and provider guidance for communicating risks effectively.

The contractor will provide secretariat and project coordination support to facilitate implementation, stakeholder engagement, and timely delivery of outputs. Services will also include editing, layout and graphic design, and proofreading of the final communications plan.

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Frequently asked questions


When is the submission deadline?
This RFP closed on August 24, 2026 and is no longer accepting submissions.
Who issued this RFP?
It was issued by World Health Organization. The work is located in Manila, Philippines.
Who is a good fit for this opportunity?
  • Public health communications firm with expertise in HIV, viral hepatitis, STI prevention, testing, and treatment
  • Experience developing evidence-informed, behavior change and multichannel communications strategies
  • Knowledge of key populations, priority groups, digital community platforms, and health service demand generation
  • Capability to develop risk communication materials for innovative interventions such as Lenacapavir
  • Strong project coordination, stakeholder engagement, editing, graphic design, and proofreading capabilities
  • Experience supporting national or large-scale public health programs in the Philippines or comparable settings

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