Media Planning and Buying Services
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
KEY REQUIREMENTS
BUDGET
VerifiedCONTRACT DURATION
TIMELINE
QUESTION DEADLINE
Issuing Agency
Wellcome Collection
Organization overview and procurement intelligence available on paid plans.
DESCRIPTION
A UK-based museum and library is seeking a qualified agency partner to provide global media planning and buying services. The selected agency will work closely with the organization to develop and implement strategies for offline, out-of-home, and experiential media campaigns aimed at promoting exhibitions, increasing engagement, and driving both first-time and returning onsite visitors.
The scope of work includes delivering holistic and impact-driven media solutions, with a particular focus on understanding the media mix and targeting audiences within the cultural sector. Services will cover out-of-home advertising such as digital, print, mobile, street furniture, transit, and place-based media, as well as experiential and guerilla advertising. Audiovisual advertising, including television, video on demand (VOD), cinema, podcasts, audio, and radio, is also encompassed within this opportunity.
Agencies are expected to provide innovative, strategic guidance and demonstrate experience in executing campaigns that enhance visibility and engagement for museum and library initiatives.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.