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The Governor’s Office in the Virgin Islands is seeking a qualified vendor to deliver comprehensive media, marketing, and event production services for the 2026 Workforce Development Summit. The selected partner will design and execute a strategic, data-driven marketing campaign to maximize awareness, participation, and engagement across all three districts.
Responsibilities include full-spectrum event production management, covering pre-event planning, on-site execution, and post-event reporting. The project calls for seamless integration of both virtual and in-person elements to ensure accessibility, inclusivity, and a high-quality participant experience. The contractor will develop and implement an audience segmentation and targeting strategy, craft messaging frameworks for distinct stakeholder groups, execute a multi-channel outreach plan (traditional and digital), and manage a content calendar and campaign rollout.
Key deliverables will involve metrics-based campaign reporting (reach, impressions, engagement rates, registration/attendance targets), creative stage and platform design, livestream production, management of social media and digital advertising, and facilitation of interactive elements such as live Q&A and digital contests. Accessibility considerations include provision of sign language interpreters and captioning/transcription services. Storytelling initiatives to highlight workforce success stories are also expected.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.