Overview


Marketing, Advertising & Social Media
Oklahoma City, Oklahoma, United StatesPosted about 2 months agoDeadline: April 22nd, 2026

Fit Score


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SUMMARY


Seeking a media buying agency to plan, negotiate, and optimize paid media across all major channels for a three-year contract in Oklahoma.

KEY REQUIREMENTS


BUDGET

Estimate

$180,000

CONTRACT DURATION


36 months

TIMELINE


March 18th, 2026: Pre-Proposal Conference

April 15th, 2026: Question Acceptance Deadline

April 22nd, 2026: Closing Date

May 11th, 2026: Negotiation and Proposer(s) Selection

July 10th, 2026: Estimated Professional Services Agreement Execution

QUESTION DEADLINE


April 15th, 2026

Issuing Agency


Central Oklahoma Transportation and Parking Authority

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


The selected vendor will provide media buying services to support marketing and advertising objectives. Responsibilities include planning, negotiating, purchasing, and optimizing media placements across various channels to maximize return on investment. The agency will conduct research to identify target audience demographics and behaviors and recommend appropriate media channels, such as TV, radio, digital, social, print, out-of-home, and emerging platforms.

Other duties involve negotiating bonus airtime, sponsorships, digital and social mentions, and public service time, while ensuring compliance with campaign specifications and deadlines. The media buyer will deliver a comprehensive media plan detailing the channel mix, budget, and schedule. The three-year contract will include performance initiatives and collaboration with the client’s marketing team. All questions regarding the RFP must be submitted by April 15, 2026. A pre-proposal conference is scheduled for March 18, 2026.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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