Marketing, Promotion and Advertising Services
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
KEY REQUIREMENTS
BUDGET
VerifiedCONTRACT DURATION
TIMELINE
RFP issue date: April 1st, 2026
Deadline for bidder questions: April 15th, 2026
Anticipated answers posted: April 24th, 2026
Proposal deadline: May 6th, 2026
Anticipated transition period: October 3rd, 2026
Anticipated contract begin date: January 1st, 2027
QUESTION DEADLINE
Issuing Agency
Department Of Technology, Management And Budget
Organization overview and procurement intelligence available on paid plans.
DESCRIPTION
The agency seeks a qualified vendor to provide comprehensive marketing, promotion, and advertising services aimed at maximizing net proceeds from the sale of lottery tickets. The selected provider will be responsible for efforts to maximize sales across all lottery games and ensure advertising materials enhance the credibility and integrity of the agency.
The scope includes supporting marketing strategies for both in-store (retail) and online sales of products such as instant games, pull-tab games, and draw games. Services required involve expert creative direction, marketing strategy and planning, media planning and buying, trafficking, production, and necessary staffing or subcontractors. The provider must develop individual creative briefs for projects detailed in the annual marketing plan and is responsible for conceptualizing multi-media promotional programs.
Additionally, the provider will ensure the timely and high-quality production of all marketing, advertising, and promotional materials, which may include point-of-sale items, collateral, brochures, specialty advertising items, and direct mail.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.