Overview


Marketing, Advertising & Social Media
Glenrothes, Scotland, United Kingdom; Scotland, United Kingdom; England, United KingdomPosted 2 months agoDeadline: April 1st, 2026

Fit Score


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SUMMARY


Seeking a vendor to deliver a creative, integrated destination marketing campaign starting in September 2026, including creative development, media buying, and performance reporting.

KEY REQUIREMENTS


BUDGET

Verified

$85,000

CONTRACT DURATION


23 months

TIMELINE


Issue Invitation to Tender (ITT): March 2nd, 2026

Tenderer questions period: Until March 25th, 2026

Return ITT (incl. SPD): April 1st, 2026

Evaluate Tenders: To April 30th, 2026

Award decision and Standstill: April 30th, 2026

Start contract: May 18th, 2026

Project plan agreed: Within the first 2 weeks of the agreement commencing

Campaign delivery start: September 2026

Performance reported: Monthly

Exit plan provided: Not less than six months prior to the end of the Contract

Final evaluation report: On completion of the contractual agreement

QUESTION DEADLINE


March 25th, 2026

Issuing Agency


Fife Council

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


A vendor is sought to develop a fresh, creative, and fully integrated destination marketing campaign for start in September 2026, targeting the shoulder season. The scope includes creating a compelling campaign concept with consistent messaging across all marketing channels, planning both above and below the line marketing activities that align with target markets, and providing content creation and copywriting services.

The selected firm will manage all media buying processes, including negotiation and execution, and will develop a campaign toolkit to support tourism businesses in maintaining consistency across related activities. Regular reporting on campaign performance, outputs, and outcomes will be required. Questions relating to the RFP must be submitted by March 25, 2026.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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