Market Lead Service for Kingdom of Saudi Arabia

A vendor is sought to deliver comprehensive market lead services within the Kingdom of Saudi Arabia. The selected provider will conduct direct marketing activities targeting customers in the region on behalf of the executive director for the Middle East, North Africa, and South Asia. Responsibilities will include providing ongoing support to processors and importers to stimulate downstream demand, differentiating the value, sustainability, and competitive advantages of relevant products, and promoting new soy product applications.

Additional tasks involve strengthening and maintaining key industry relationships, offering educational initiatives to processors and livestock producers aimed at improving their economic viability, and increasing end-consumer awareness regarding soy products. The role requires expertise in customer relationship management, effective marketing strategies, and support for industry growth within the Saudi Arabian market.