Integrated Advertising Media Planning, Production, Branding and Event Services

February 20th, 2026: Issuance of RFP

March 3rd, 2026: Deadline for Submission of Questions (2:00 p.m., CT)

March 17th, 2026: Release of Official Responses to Questions (or as soon thereafter as practical)

March 27th, 2026: Deadline for Submission of Proposals (2:00 p.m. CT)

April 20th, 2026: Presentations from Top-Ranked Respondents (if presentations requested by CPA, dates and times to be scheduled)

June 1st, 2026: Services Commencement Date (or as soon thereafter as practical)

A Texas-based agency is seeking a qualified vendor to provide integrated advertising media planning, production, branding, and event services under a one-year contract. The scope includes delivering comprehensive advertising solutions such as media planning, negotiation, buying, stewardship, and reporting across various channels including broadcast, newspaper, digital, social media, out-of-home media, and experiential events. Additionally, services will cover market analysis and the planning and execution of event activations and sponsorships.

Vendors must adhere to strict content guidelines, ensuring that advertising materials do not display or imply inappropriate, illegal, or offensive content, nor exploit or degrade individuals or groups. The selected vendor will be responsible for working with media owners to ensure prompt removal of any media placements that violate these standards. Restrictions are also placed on the reproduction and distribution of advertising materials to maintain compliance and brand integrity.

All interested parties must submit questions regarding the proposal requirements no later than March 3, 2026.