Grant Food Waste Program Marketing Support Services

The government authority in Connecticut is seeking a qualified vendor to provide comprehensive marketing support services for its grant food waste program. The selected vendor will be responsible for developing and implementing content strategy, creating engaging materials, and managing partnerships and networking opportunities to increase program visibility.

Key responsibilities include pitching ideas, preparing reports, conducting graphic design work, and researching print pricing and ad insertion costs. The vendor will coordinate with print vendors for the production and delivery of materials and manage ad placements with local media outlets. Event support is also required, with approximately 24 events and 26 meetings annually, ranging from online informational sessions to large public events, each necessitating tailored materials and assistance.

Additional duties involve developing surveys and analyzing results, writing and distributing press releases, creating promotional copy for both print and digital platforms, and coordinating media interviews as needed. This contract calls for a vendor skilled in a broad range of marketing and communications activities to effectively promote Connecticut's food waste reduction initiatives.