Graduate Enrollment Strategy Consultant Service

Overview

Management Consulting & Admin Support

Long Beach, California, United StatesPosted about 1 month agoDeadline: April 24th, 2026

Fit Score

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SUMMARY

Consulting RFP for the development and implementation of graduate enrollment strategies, predictive analytics, and targeted communication campaigns to improve student recruitment and yield for a California institution.

KEY REQUIREMENTS

BUDGET

Estimate

$150,000 – $300,000

CONTRACT DURATION

24 months

TIMELINE

RFP Advertisement: March 30th, 2026

Deadline for Receipt Questions/Clarifications: April 10th, 2026

Answers to Questions/Clarifications: April 15th, 2026

Deadline for Submission of Proposals: April 24th, 2026

Complete Review of Proposals and Notify Finalists: April 30th, 2026

Presentations from Finalists: May 4th–8th, 2026

Notice of Intent to Award: May 15th, 2026

Anticipated Contract Award Date: May 2026

Contract of Services: June 2026 – May 2028

QUESTION DEADLINE

April 10th, 2026

Issuing Agency

California State University, Long Beach

Organization overview and procurement intelligence available on paid plans.

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DESCRIPTION

The selected vendor will provide comprehensive graduate enrollment strategy consulting services to support the enhancement of undergraduate and graduate educational opportunities. Responsibilities include developing and implementing strategies to increase the conversion of admitted students to enrolled students and reduce melt during the enrollment process. The consultant will map graduate enrollment funnels to identify critical inflection points, allowing for targeted interventions that boost recruitment and yield outcomes.

The consultant is expected to leverage Slate tools, digital outreach methods, and storytelling to effectively reach domestic, international, working professionals, and first-generation student markets. Collaboration with academic programs will be essential to diagnose recruitment barriers and co-design sustainable strategies that can be maintained and owned by respective programs. Duties include designing personalized, trigger-based communication campaigns; utilizing data analytics to identify patterns and refine strategies; and constructing actionable reports for Graduate Studies leadership. Tailored communications should be designed by program, applicant profile, and enrollment stage to improve engagement and decision confidence. The scope also involves identifying under-tapped applicant segments and developing specific outreach strategies.

The contract period will last two years, and includes a strong emphasis on predictive analytics, CRM-driven communication workflows, and building decentralized program capacity for ongoing enrollment management success.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.