An organization in Ireland is seeking a provider for comprehensive digital marketing, student recruitment, lead conversion, and analytics services. The chosen vendor will deliver a digital marketing and student recruitment platform, as well as offer international student and portfolio market intelligence services.
The primary objectives are to promote study opportunities for degree-seeking international students, generate prospective student leads through the platform, and reengage applicants throughout the student recruitment lifecycle. The ultimate goal is to drive increased applications and enrollments of international students in Ireland. The contract will have a four-year duration.