Digital Advertising Services

Overview

Marketing, Advertising & Social Media

Boston, Massachusetts, United StatesPosted about 1 month agoDeadline: April 10th, 2026

Fit Score

Settle Intelligence

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SUMMARY

Seeking a digital marketing partner to create and manage a multi-platform digital advertising campaign in Massachusetts, including creative development and campaign optimization.

KEY REQUIREMENTS

BUDGET

Estimate

$100,000

CONTRACT DURATION

2 months

TIMELINE

RFQ Posting Date: March 23rd, 2026

RFQ Response Due: April 10th, 2026

Project Start Date: May 1st, 2026

Project Completion Date: June 30th, 2026

QUESTION DEADLINE

April 10th, 2026

Issuing Agency

Children's Trust

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

The selected vendor will be responsible for planning, executing, and managing a targeted digital advertising campaign in Massachusetts. Services include campaign setup and launch across platforms such as Google Ads, YouTube, Meta, and programmatic display networks.

The vendor will develop all necessary creative assets for the campaign, including display advertisements, search ad copy, and video ad variations. Additionally, the vendor will adapt and optimize a provided systems change video for multi-platform use to support campaign goals related to prevention awareness.

Ongoing campaign management, including performance monitoring, A/B testing, and continual optimization, is required. The vendor will also be tasked with media planning—including platform selection, targeting strategies, timelines, and budget allocation recommendations—to ensure effective channel mix and campaign impact.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.