Creative Branding and Advertising Agency Partner Services

Overview

Media, Creative Design & AV Production

Sacramento, California, United StatesPosted 8 days agoDeadline: May 18th, 2026

Fit Score

Settle Intelligence

Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.

SUMMARY

A creative agency is needed to help develop a stronger brand platform that supports both immediate enrollment and long-term brand growth.

KEY REQUIREMENTS

Must demonstrate financial stability and capacity to support a campaign of this scope
Must have appropriate insurance coverage including general liability, professional liability/E&O, and cyber liability
Must have data security practices and policies aligned with the sensitivity of health plan marketing
Must provide clear conflict-of-interest disclosures regarding other health plan, health system, or payer relationships in Northern California
Must provide references from two to three current or recent clients of comparable scale and complexity
Must be able to work within legal, compliance, and regulatory review cycles
Must have experience in healthcare, health insurance, health systems, or adjacent regulated categories
Must have experience with multi-audience campaigns spanning direct-to-consumer, B2B, and channel/intermediary communications

BUDGET

Verified

$800,000 – $1,000,000

CONTRACT DURATION

22 months

TIMELINE

RFP & Brief Released: April 21st, 2026

Intent to Participate Due: April 30th, 2026

Q&A Submission Deadline: May 1st, 2026

Responses to Q&A Shared: May 5th, 2026

Proposal Submission Deadline: May 18th, 2026

Finalist Agencies Notified: May 21st, 2026

Finalist Presentations: Weeks of May 25th, 2026 & June 8th, 2026

Agency Selection & Notification: June 12th, 2026

Contracting and Kickoff: Week of June 15th, 2026

First Creative In Marketplace: Early September 2026

QUESTION DEADLINE

May 1st, 2026

Issuing Agency

Western Health Advantage

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

A vendor is sought to provide creative branding and advertising agency partner services. The selected agency will be tasked with developing a stronger, clearer brand platform that supports near-term enrollment efforts while also laying a scalable foundation for sustained long-term growth and brand equity.

This opportunity is intended for agencies capable of supporting comprehensive brand strategy, creative development, and advertising initiatives designed to enhance brand visibility and effectiveness.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.