Overview


Marketing, Advertising & Social Media
Dublin, IrelandPosted about 2 months agoDeadline: April 9th, 2026

Fit Score


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SUMMARY


Three-year contract for comprehensive advertising services, including campaign strategy, multimedia production, branding, and campaign management across all media types.

KEY REQUIREMENTS


BUDGET

Estimate

$750,000 – $1,500,000

CONTRACT DURATION


36 months

TIMELINE


Return of completed PQQs: April 2026

Issue of ITT (Invitation to Tender): May 2026

Return of Tenders: June 2026

Contract Award/Issue of Notifications to Tenderers: July 2026

QUESTION DEADLINE


March 20th, 2026

Issuing Agency


Iarnród Éireann-Irish Rail

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


The contracting agency is seeking a provider for creative advertising services to support both strategic information campaigns and ongoing brand awareness and revenue-driving initiatives. Services cover the entire advertising production process from concept development to final delivery of multimedia content, ensuring all materials align with the agency’s brand objectives and key performance indicators.

Vendors will be responsible for commissioning creative professionals, producing unique content for various campaigns, maintaining and advising on visual brand identity, and monitoring industry trends to provide strategic direction. Additional tasks include copywriting in Irish and other languages, ensuring accessibility for communications, pre-testing of concepts, and managing integrated campaigns across traditional, digital, mobile, and social media platforms.

The selected provider will also support responses to public and governmental queries about campaigns, provide ongoing communications advice, and ensure compliance with all relevant copyright and intellectual property requirements. The contract will span three years.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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