Settle Intelligence
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An Ontario agency is seeking a qualified vendor to develop a comprehensive Community Brand and Identity Strategy. The project includes building upon existing visual elements such as the agency's logo and colour palette, ensuring they authentically represent the agency's heritage, culture, and future aspirations.
The selected vendor will conduct meaningful community engagement to inform the development of the brand's vision, goals, and messaging. Additionally, the vendor will provide recommendations to align the visual identity, which may include updates to the agency's slogan or tagline. This initiative aims to create a cohesive, engaging, and forward-looking community identity.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.