Community Engagement Campaign, Storytelling and Planning Service

Request for Proposals Issued: April 7th, 2026

Proposal Questions Due: April 13th, 2026

Consultant Questions Answered: April 17th, 2026

Project Proposals Due: May 1st, 2026

Interviews Conducted: May 12th–13th, 2026

Preferred Consultant(s) Selected: May 13th, 2026

Executive Committee Recommendation: May 14th, 2026

Preferred Consultant(s) Notified: May 15th, 2026

Board Authorization: May 27th, 2026

Draft Contract Review Completed: June 29th, 2026

Contract Awarded and Signed: June 30th, 2026

Notice to Proceed: July 1st, 2026

Kick-Off Meeting: July 15th, 2026

Project Conclusion: June 30th, 2029

Contract Close-Out: September 30th, 2029

The selected vendor will develop and coordinate a strategic community engagement campaign designed to elevate public awareness through effective planning, outreach, and storytelling initiatives. This work includes formulating a campaign name and tagline, creating a visual campaign identity (logo or mark, color palette, typography, and usage guidelines), and assembling a comprehensive brand and messaging toolkit tailored to different target audiences. The campaign will produce multimedia assets such as photography, videography, digital graphics, storytelling content, and short videos for deployment across web, social media, and presentation settings. These assets will highlight restoration progress and provide educational or promotional materials as needed. Additionally, the project encompasses a risk and crisis mitigation plan, with consultation and support services available as required.

Community engagement efforts will be activated in collaboration with stakeholder partnerships, leveraging multimedia storytelling and public calls-to-action. A continued education, storytelling, and planning phase will build upon earlier work, offering a long-term strategy that includes a social media campaign, metrics reports, content creation for website updates and events, and a community education plan with recommendations for school, public, and stakeholder programming, particularly involving the restored bus. Media relations services and press releases will support outreach, while comprehensive event planning and execution will ensure a successful bus return initiative.