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Phase 1: Requirements confirmation & platform access setup (2 weeks)
Phase 2: Data integration & sentiment model configuration (4 weeks)
Phase 3: Dashboard development & internal testing (3 weeks)
Phase 4: User Acceptance Testing (UAT) (2 weeks)
Phase 5: Go-Live & Training Delivery (1 week)
Hartsfield-Jackson Atlanta International Airport (ATL) – Customer Experience (CX) Program
Organization overview and procurement intelligence available on paid plans.
The International Airport Customer Experience (CX) Division seeks a vendor to provide a comprehensive cloud-based social media and customer feedback dashboard. The solution will act as a centralized platform, aggregating, analyzing, and visualizing customer sentiment and engagement data from various social and non-social media platforms. This information will be used to enhance insights, identify service trends, and drive operational improvements to maintain high satisfaction scores.
The required cloud-hosted dashboard should enable real-time and historical data aggregation and visualization, integrating sources such as Twitter/X, Facebook, Instagram, TikTok, YouTube, LinkedIn, Reddit, Threads, Google, Bing, TripAdvisor, Yelp, Expedia, Medium, and online travel forums. The dashboard must provide data-driven insights to identify business improvement and revenue growth opportunities. The solution should be delivered as a SaaS platform hosted preferably on Azure, with AWS as an alternative, and support seamless integration with Microsoft Power BI for advanced visualization, reporting, and analytics.
Vendors will be expected to deliver trend reports on a weekly, monthly, and quarterly basis to inform customer experience strategies and operational decision-making.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.