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Branding Guide and Logo Redesign Service

Overview


Media, Creative Design & AV Production
Augusta, Maine, United StatesPosted 3 months agoDeadline: March 23rd, 2026

Fit Score


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SUMMARY


Seeking a vendor for City of Maine's branding guide and logo redesign, including optimized assets and style guidance.

KEY REQUIREMENTS


BUDGET

Estimate

$20,000 – $50,000

CONTRACT DURATION


2 months

TIMELINE


RFSB Issued: February 8th, 2026

Questions submitted by: March 9th, 2026

Proposal Submittal Deadline: March 23rd, 2026 at 2:00 p.m.

Contract award (no later than): May 4th, 2026

Project completion date: July 1st, 2026

QUESTION DEADLINE


March 9th, 2026

Issuing Agency


City of Augusta

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


The City of Maine is seeking a qualified vendor to provide comprehensive branding services, including a new branding guide and logo redesign. The selected vendor will develop a municipal branding system that features a distinctive, compliant logo and a detailed style guide to ensure consistent application across all city departments.

Scope of work includes producing logo files and supporting graphics optimized for digital and web use, such as assets for the City’s website, social media platforms, favicons, and profile or cover images. The vendor will deliver clear guidance for implementing the brand within web environments, ensuring flexibility, scalability, and long-term sustainability.

The resulting branding guide must outline best practices for logo usage, including spacing, sizing, and prohibited uses. It will also establish a defined color system with primary and secondary palettes, as well as a typography system that specifies primary and secondary fonts, web-safe or system alternatives, and addresses accessibility considerations. This initiative aims to support a cohesive and recognizable visual identity for the City of Maine.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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