Brand Campaign Services
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
KEY REQUIREMENTS
BUDGET
VerifiedTIMELINE
Release of RFP: February 24th, 2026
Question and answer period: February 24th – March 4th, 2026
Answers to questions posted on website: March 4th, 2026
Deadline for agencies to submit complete proposal: March 13th, 2026, at 5:00 PM PST
Notice of Intent to Award posted to Cal eProcure: March 31st, 2026
Anticipated contract commencement date: April 6th, 2026
QUESTION DEADLINE
Issuing Agency
Governor's Office of Business & Economic Development
Organization overview and procurement intelligence available on paid plans.
DESCRIPTION
The selected vendor will be responsible for providing comprehensive brand campaign services, with a focus on achieving demonstrable, successful results from paid media programs at a regional or statewide scale. The vendor should have dedicated staff or teams equipped to create innovative, high-quality digital content, including original video productions.
Services will include conducting market research and leadership discussions, audience mapping, and the development of a comprehensive media plan. Additional responsibilities comprise narrative and message development, digital content creation, ad development and distribution, as well as engagement with earned media. The vendor will also manage campaign tracking and provide performance reporting to ensure effective campaign management.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.