Brand Audit and Position Service
Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
DESCRIPTION
A Minnesota organization is seeking a qualified consultant to provide comprehensive brand audit and positioning services. The selected consultant will be responsible for evaluating the current brand perception, messaging, and visual identity to inform strategies that strengthen the organization’s institutional identity and stakeholder engagement.
Key responsibilities include conducting in-depth research and analysis, a visual identity audit, and a thorough review of brand touchpoints and communication channels to assess consistency and effectiveness. The consultant will develop updated brand guidelines and a messaging toolkit for both internal and external audiences. Deliverables will also include strategic and creative recommendations for both digital and traditional media strategies, supporting the organization’s long-term goals.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.