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Australia and New Zealand International Representation Agency Services

Overview


Marketing, Advertising & Social Media
New Zealand; Australia; Carson City, Nevada, United StatesPosted 2 months agoDeadline: March 26th, 2026

Fit Score


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SUMMARY


Seeking an agency to represent Australia and New Zealand in the travel and tourism market, providing market intelligence, marketing, media relations, and social media management for a government authority in Carson, Nevada.

KEY REQUIREMENTS


BUDGET

Estimate

$400,000 – $600,000

CONTRACT DURATION


24 months

TIMELINE


Release Date: February 25th, 2026

Deadline for questions: March 10th, 2026

Answers posted: On or about March 12th, 2026

Deadline for references: March 25th, 2026

Deadline submissions and opening: March 26th, 2026

Evaluation period (estimated): March 26th, 2026 – April 6th, 2026

Vendor presentations (estimated): April 14th, 2026 – April 16th, 2026

Notice of intent (estimated): On or about April 17th, 2026

Notice of award (estimated): On or about May 1st, 2026

BOE approval (estimated): June 9th, 2026

Contract start date (estimated): July 1st, 2026

QUESTION DEADLINE


March 10th, 2026

Issuing Agency


Nevada State Purchasing Division

Organization overview and procurement intelligence available on paid plans.

DESCRIPTION


The government authority in Carson, Nevada seeks an agency to provide international representation services for Australia and New Zealand. The selected agency will serve as the authority's in-market presence, providing market intelligence, monitoring travel trends, aviation access, policy changes, currency impacts, and activity among competitive destinations. Responsibilities include developing and executing a strategic plan for travel trade sales and marketing, supporting Brand USA, Visit USA, and U.S. Commercial Service programs, and actively educating and engaging the travel industry—such as travel agents, tour operators, online travel agencies, receptive operators, and airline partners.

The agency will further develop and implement integrated public relations, earned media, and paid media programs, maintain relationships with consumer, trade, and lifestyle media, conduct pitching and media outreach, and organize media familiarization tours and press trips. A key aspect involves managing all official social media channels for brand consistency and asset control, providing localized content tailored to Australian travel behaviors and seasonality. The contract period will be for two years, with questions about the RFP due by March 12, 2026.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.

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