Advertising Services

Overview

Marketing, Advertising & Social Media

Charleston, West Virginia, United StatesPosted 9 days agoDeadline: May 28th, 2026

Fit Score

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SUMMARY

Seeking a vendor to deliver a wide range of advertising, public relations, and media production services in West Virginia.

KEY REQUIREMENTS

Must have a minimum of five years of previous experience in providing advertising services
Must have at least one staff member dedicated to each of the following areas: graphic design, creative development, media planning and buying
Management level and key personnel must each possess a bachelor's degree in advertising, communications, or a related field
Must have successfully completed at least three comprehensive marketing projects within the last two years
Must have an established office in West Virginia within a two-hour response time of the Departments headquarters in Charleston
Must be able to pledge and place commitment of advertising media on behalf of the Departments up to $1.5 million
Must maintain Commercial General Liability Insurance in at least an amount of $1,000,000 per occurrence
Must maintain Automobile Liability Insurance in at least an amount of $1,000,000 per occurrence

BUDGET

Estimate

$1,500,000

CONTRACT DURATION

48 months

TIMELINE

Question deadline: May 5th, 2026

Bid closing date: May 28th, 2026

QUESTION DEADLINE

May 5th, 2026

Issuing Agency

West Virginia Purchasing Division

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

The organization is seeking a vendor to provide comprehensive advertising services, which include advertising, public relations, website development and maintenance, retailer point-of-sale materials, research, novelty items, and other related services or commodities. Advertising services required encompass creativity, planning, media purchasing, internet marketing and design, project management, public relations, and research, all with the goal of delivering quality projects on time.

The scope of work covers media-related advertising and associated buying, point-of-sale advertising and strategic placement, publications, web pages, and public relations campaigns. It also includes television and radio production, such as commercials, infomercials, interviews, documentaries, and both live and recorded broadcasts for media channels including television, radio, web portals, and online streaming platforms like YouTube. Outdoor advertising deliverables involve billboards, signage, associated design, printing, and procurement or rental of advertising space, including digital formats. Print media, internet advertising, and media buys are also integral to this contract.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.