Overview
Fit Score
Settle Intelligence
Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.
SUMMARY
KEY REQUIREMENTS
BUDGET
VerifiedCONTRACT DURATION
TIMELINE
Issuance of Proposal: April 23rd, 2026
Deadline for Questions: May 5th, 2026
Deadline for Addendum(s): May 12th, 2026
Submission of Proposal: May 21st, 2026
QUESTION DEADLINE
Issuing Agency
New Mexico State University
Organization overview and procurement intelligence available on paid plans.
DESCRIPTION
The vendor is required to provide advertising services that encompass the development and placement of advertisements across a variety of platforms to maximize reach and impressions throughout New Mexico. Services will include the placing of 4–6 existing TV spots year-round, and completing the editing and placement of two new TV spots utilizing existing footage for a November to December campaign.
Additionally, the vendor will create and promote an annual digital buy local Lookbook, under 40 pages, involving photography, design, and supplier coordination for cross-promotional opportunities, launching before Thanksgiving and running through Valentine’s Day. Other tasks include producing and launching a :30 TV spot for a new or existing phone app from September to December, promoting an annual event in November, and organizing a billboard campaign with high-visibility placements in agricultural and rural corridors statewide.
The scope also includes executing a targeted statewide digital campaign using geofencing, as well as creating and conducting a YouTube advertising campaign with video pre-roll and discovery ads, targeted by specific regions, interests, and topics.
Source attribution
This Settle analysis is based on the issuing organization’s public RFP listing.