Advertising Consulting Services

Overview

Marketing, Advertising & Social Media

Monterey, California, United StatesPosted 17 days agoDeadline: June 1st, 2026

Fit Score

Settle Intelligence

Settle helps teams find, evaluate, and respond to public RFPs. We continuously surface new opportunities, score them against your company strengths, and draft proposal responses so you can focus on the work that wins business.

SUMMARY

Seeking a consultant to enhance advertising revenues on transit-related assets and explore new creative advertising opportunities. Emphasizes aggressive business development and diversified ad streams.

KEY REQUIREMENTS

Must be a qualified firm or individual
Must be registered on the Monterey-Salinas Transit Bonfire eProcurement portal
Must provide proof of insurance including Worker's Compensation, Commercial Automobile Liability, Commercial General Liability, and Professional Liability
Must be able to meet the requirements of 49 CFR Part 26 regarding DBE programs
Must have the authority to do business in the State of California
Must submit a technical proposal and a separate cost proposal
Must maintain records in accordance with generally accepted accounting principles

BUDGET

Estimate

$150,000 – $500,000

CONTRACT DURATION

36 months

TIMELINE

Issue Date: April 20th, 2026

Question Submission Deadline: May 4th, 2026

Deadline to Submit Proposals: June 1st, 2026

QUESTION DEADLINE

May 4th, 2026

Issuing Agency

Monterey-Salinas Transit District

Organization overview and procurement intelligence available on paid plans.

See Issuer Research

DESCRIPTION

The selected vendor will provide advertising consulting services aimed at increasing advertising revenue on transit shelters and developing additional streams of advertising revenue. Core responsibilities include aggressively seeking new business accounts, promoting existing accounts, seeking out non-traditional revenue streams, and facilitating the installation and documentation of advertisements placed on buses and in shelters.

Additional areas of opportunity include developing new and creative advertising strategies involving tickets, passes, transfers, transit stations, centers, exchanges, bus stop beautification programs, visitor-oriented services, and bus wraps. The contract period will be for three years. All questions related to this RFP must be submitted no later than May 4, 2026.

Source attribution

This Settle analysis is based on the issuing organization’s public RFP listing.